Thursday, January 31, 2013

Chew Chew Delivery

My rival company to Luke McDowell's baby food service.

Chew-Chew Delivery
            Our delivery service specializes in baby supplies such as food, diapers, wipes, clothes, and anything a baby could possibly need!  Most babies respond to the “choo-choo train” method of feeding, which is more enticing and exciting than a boring old spoon.  We are not boring old spoons!  Our drivers specialize in entertainment and are required to dress as conductors and drive our special train-mobiles.  You get the convenience of delivered baby supplies as well as a little show for your baby.  Our supplies are made out of organic materials and contain valuable vitamins that your baby needs.  If you require specific brands, we have that too!  Anything is possible with Choo Choo Delivery! 
Mission Statement
            We provide working mothers with a reliable delivery service that not only delivers baby necessities, but also delivers smiles and laughter.
Design Idea
            For the logo, it would make sense to incorporate a train design.  Either use a foreshortened, simplified train on a spoon or carrying baby supplies.  Although, I’m open to anything as long as it communicates the train theme and what it provides.  So pastel colors associated with babies could be used for the color scheme.  I do enjoy the cut paper aesthetic, so you can experiment with that.  It can be flat or 3 dimensional.

Anthony Perkins is my logo designer.

Arabian Nights Logo Designs

Miriam Brooks, my classmate and fictional art director, has asked me to design a logo for her product.  In response to Mary Tuttle's floating pillows, she created a floating carpet that lifts the bed when a child is asleep.  The purpose of this assignment is to develop our professional practices and people skills.  My rival company is a baby food delivery service (stork logo), so I created a service called Chew Chew Delivery (you guessed it, the logo is train related.)  I act as art director for my rival company and designer for someone else's company.  So I design Miriam's logo while Anthony Perkins designs my company's logo.  Here are some thumbs and digital sketches of the Arabian Nights logo.

The name of the company can change.  I like the silhouette of the bed the most.  It's simple but distinctive.

Tuesday, January 29, 2013

A Series of Unfortunate Playing Cards

In fourth grade, my teacher read The Bad Beginning by Lemony Snicket.  The dry humor, dark content, and witty characters really appealed to my nine-year-old self.  When I asked if she'd read the second one to us, she said, "Nope, you have to read it yourself."  And that's what I did.  Whenever the new book would come out, I'd jump up and down and beg my mom to buy it.

For an assignment in my Illustration 4 class, we are to design, illustrate, and package playing cards.  Originally I thought, "Harry Potter!"  I started reading that book series at the same time as the Lemony Snicket books.  However, I wanted to do something low key, and Harry Potter is as high key as you can get.  The almost forgotten book series came to mind.  There was an attempt at a movie; however it ended at a happy note and Count Olaf was more comical than sinister.  

My plan is to show the darkness of the series by illustrating characters, scenes, and objects from each book.  I made a suit sign for Violet (gear), Klaus (open book), Sunny (bitten apple), and Count Olaf (eye).  The ace's are illustrations from book one, one is of book two, and so on.  Here are some rough thumbnails. 

These cards illustrate The Bad Beginning, The Reptile Room, The Wide Window, The Miserable Mill, and the Austere Academy.

The Ersatz Elevator, The Vile Village, The Hostile Hospital, The Carnivorous Carnival, and The Slippery Slope

The Grim Grotto, The Penultimate Peril, and The End.

These are a few sketches of the design of the front and back of the cards.  The bottom two to the right are my favorites.  

So, in case you aren't familiar with The Series of Unfortunate Events, I'll give you a very brief summary.  Lemony Snicket, the narrator, is telling the story of the three Baudelaires, who lost their parents in a house fire.  Violet Baudelaire is fourteen and she's an inventor.  Klaus Baudelaire is twelve and he's an avid reader.  Sunny Baudelaire is an infant and she has abnormally sharp teeth.  I believe the setting is in the late 1800s, early 1900s.  It has an almost steam-punk vibe.  The Baudelaires were left with a large fortune; however, they can only access it when Violet turns eighteen.  In the very beginning, the Baudelaires are sent to Count Olaf, who mistreats them and plots to steal their fortune.  The orphans are very clever and learn quickly how to get out of tough situations.  In the first seven books the Baudelaires go through several guardians, trying to escape Count Olaf.  After that, the Baudelaires are fugitives and try to solve the mystery of V.F.D.  and stop Count Olaf.  

All of the books end badly.  The End ends on an unsatisfying note.  You'd think after reading thirteen books, Lemony Snicket would treat us with a happy ending.  Well, that would make the series boring and predictable.  We actually get to choose how the story will end.  That is why for the joker cards, I'm illustrating what I think the ending was.  Sketches, references, and more details will be provided soon.

Thursday, January 24, 2013

Familiars Logo 2

I decided to stick with the circular design.  It made more sense that the two should appear to be connected, like a puzzle piece, since they're meant to empower and protect each other.  I tweaked the design so that it wasn't as simple as the rough thumbnail or too detailed like the final thumbnail.  Then I took it into Illustrator.  Now, my computer skills need work, but I get the gist of it.  So here is a simple idea of my revised logo.

Tuesday, January 22, 2013

Dad's Tall Tales

"The Tremendous Tree"

Addam loved to climb trees.  He was an adventurous little boy with eyes the color of a clear blue sky in June and smile as crooked as a putter.  He was known far and wide as The Tree Climber, for his abilities attracted the attention of all the neighborhood kids.  Whenever Addam finished his daily chores, he’d venture out into his dad’s vast farmlands in search of a great climbing tree.  Once he was satisfied, he’d start ascending the tree until the branches could no longer support his weight.  There, perched comfortably on a branch, he’d survey the land stretched out before him.  It was during these moments when his child’s imagination would carry him into worlds full of flying beasts with wings the color of blue flame, elaborate castles growing out of the tops of trees and sprouting turret-shaped blossoms, giants the size of mountains sitting with large spoons and eating the clouds as if they were mashed potatoes, and a city of his own creation made up of tree houses that exist only in dreams. 
            One day, as Addam went searching for a new tree, he turned down an unfamiliar path.  After a few minutes of crushing leaves and branches under his boots, he made it to the base of a tree.  He leaned his head back to look up at the massive structure and his heart started racing.  The tree was gigantic!  It must be two thousand feet tall, he thought.  Without a second thought, he started to climb.  The ascent was easy.  It was as though the tree were designed specifically for him; for the branches were spaced close enough for his little boy arms and legs to reach.  When he could climb no farther, he straddled a branch and looked down.  The distance made his head swim and he clung onto the base of the tree to prevent himself from falling.  He was too high up!  He tried to climb down to the branch below him, but his body was shaking too much.  He stayed in that tree all day.  He was just about to doze off when he heard his dad calling his name.  He looked down to find his dad at the base of the tree, the size of an ant, holding a ladder.  His dad looked at him, then at the remarkably small ladder, then at the tree again, and then he turned and walked away.  A few minutes later he returned with a longer ladder, a look of disbelief on his face, and carried his son out of the tree and into the warmth of their modest farmhouse.  Addam the Tree Climber met his match that day but he vowed next time that he’d bring the ladder.

"The Stouthearted Swinger"

Addam and his friends were bored.  It was a hot and humid summer afternoon in Louisiana and there was nothing to do but catch frogs in the ditches and chase stray cats.  The small creek hidden in the woods behind their houses was an enticing yet deceptive trap full of sharp branches sticking out of the water like spikes.  No boy in his right mind would attempt to swim in there unless he had a death wish.  Yet Addam and his friends were bored, and anyone who knows children knows that boredom is the best motivation to get a child to do reckless things. So he and his friends decided to loiter by the edge of the creek.  Addam picked up a large rock and tossed it into the murky water.  He smiled crookedly at the satisfying splash.  Soon the other boys joined in and rocks started flying.  Eventually they got bored of that too and started throwing rocks at each other instead.  It didn’t last long.  While the boys were recovering from the attacks, Addam went in search of a rock to surprise his brother with.  What he found instead was a long sturdy rope hidden in the mud.  Addam wrapped his treasure across his shoulders and searched the creek bank for a tree with sturdy branches hanging out across the water.  Once he found one, he climbed as far as he could across the water and tied one end of the rope securely to the branch.  Then he tied a knot at the other end of the rope so that one’s feet wouldn’t slip off.  The boys stopped displaying their battle scars and watched Addam with growing excitement.
As soon as he was finished, the boys started pushing and shoving to get to the rope, but Addam wanted the first turn.  He stepped up onto a large rock and held the rope with both hands.  Addam wasn’t afraid of falling in the water.  After being tied to milk jugs and tossed into the river by his older brother, Addam knew how to swim.  However, he was afraid of the spikes and knew that if he slipped, he’d be coming home with water dripping out of the holes in his body.  So with that in mind, he pushed off from the rock as hard as he could at an angle.  The world spun out around him as he arced across the water and over the deadly spikes.  The strong wind pushed his hair back from his forehead and plastered the large grin to his face.  He was filled with pure adrenaline and courage.  If he survived this, he’d be dubbed Addam the Brave by all who hear of his heroic feat.  When he looked down at the spikes, however, his grin faded and he was terrified for a brief second.  He reached the bank in no time and the boys rushed over to congratulate him.  For the rest of that summer, children swung on the swing of death to prove their bravery.  Yet no one could ever top Addam the Brave.

"The Glorious Tree House"

Addam loved to build things, especially tree houses.  Several of his elaborate tree houses sat in tall trees throughout his dad’s farmlands.  His goal was to create a city in the trees; a city of children, like himself, who love to be above the world.  The houses would serve as sanctuaries for those who wish to escape the troubles of home.  Whenever Addam would search the woods for great climbing trees, he’d judge whether or not a house could sit in them.  When he reached a decision, he would bike to the nearest town in search of supplies.  With his wagon in tow, he’d collect discarded wood, bike parts, glass, furniture, rope, and anything that inspired him.  Then he’d ride back to the farm and start construction.
            On one of these days, Addam found several bike parts.  Bike wheels, chains, handlebars, seats, and frames were piled on the side of the road.  A single idea blossomed in his head.  A bike themed tree house, he thought!  He rushed back to the farm and started construction.  He decided on a simple floor plan; a single room with a door and windows on each wall.  The house was built so that the trunk of the tree went through the center of the house, top to bottom.  Then he hollowed out the tree and carved a spiral staircase that led to the house at the top. 
Addam built the railings on the wrap-around porch and the shutters flanking each window.  He created a pulley system using bike rims and chains, a tractor motor, rope, and handlebars.  On the inside he built a bed frame out of wood, attached rope to each corner, then attached the other ends of the rope to the ceiling so that it was suspended.  He built shelves to hold his books, toys, junk food, and other supplies.  When he finished the main structure, he climbed to another section of the tree devoid of leaves.  He then set about making a platform to build a fire safely without burning the tree down.  Feeling ambitious, he made several long nets out of rope and attached each end to the other tree houses.  They acted as bridges so that Addam could travel throughout his city without ever touching the ground.  When neighborhood children heard of this miraculous city, they rushed right over.  There they gathered at the bases of the trees and stared up with gawking faces.  Addam was hammering and didn’t notice the hum of voices until he took a break to wipe the sweat off his forehead.  He walked to the edge of the porch, saw the mass of children, grabbed a hold of the handlebars connected to his pulley system, and jumped.  The children gasped, then relaxed when they saw his slow and graceful descent.  Addam welcomed them and soon his city was populated with children from all parts of the county.  He became a noble and fair king whose legacy still lives on in the hearts of the children.

"Familiars" Logo Design


 Mission Statement
            I am your cat.  Your familiar, your protector.  You are my human.  My kitten, my home.  Together we fight for a better life.  Together we fight against oppressors.  Together we fight for the right to this world.

During the time of the Puritans, familiars were considered evil manifestations associated with witches.  They came in the form of crows, frogs, and especially cats.  The so-called witches and their familiars were treated brutally and without proper justification.  Here at Familiars, we want to change that.  As a response to the increase of stray cats and abused women in today’s society, we’ve figured out a way to save both.  By picking up all stray cats and training them to fight and defend while living in a secure, loving environment, we’ve not only provided homes for unwanted cats, we’ve discovered a means for young women to defend themselves.  Each cat is assigned to a team of cats and to different regions and learns to support and protect each other as well as the human they are assigned to.  The human woman can house as many of the cats as she wants, where they can be loved and pampered.  Any stray cats not assigned to a specific human are stationed at Scratching Posts, small shelters for cats to sleep, eat, and do their kitty business.  Then, when a human girl goes out, the cats follow her discreetly until she gives a signal that she’s in danger.  The cats are so quick and powerful that the attacker has no idea what’s attacking him until it’s too late.  The familiars aren’t trained to kill; only to surprise and injure.  In that way, the woman is very much like a witch, summoning her cat familiars to protect her.